Founding members get Pro at $199 a month, for the first 100.

A launch planned in phases, written in your voice.

Give Planboard the launch date and the goal. It plans the warm up, launch week and follow through, writes every post for every network and finds the conversations to join along the way.

Start freeSee a week
A small team around a laptop the night before a launch
Made for product launches

What gets easier, starting tomorrow.

Launch weekOct 15 to 21
Launch post: Reports is live
Launch day thread
Demo video, 4 minutes
Reports in 30 seconds
Generate Items
Auto-schedule Phase
Edit phase

A blank launch calendar

Phases with goals, filled with the items each one needs.

Learn more
Oct 14 to 16Auto-schedule all
Tue 14
Why we raised prices
9:00 · Warm up
Story: behind the build
12:00 · Warm up
Wed 15
Launch post with the numbers
9:00 · Launch week
Launch day thread
10:30 · Launch week
Reply in r/SaaS
16:00 · Launch week
Thu 16
Demo video, 4 minutes
11:00 · Launch week
Launch recap email
18:00 · Launch week

Too many networks at once

Every piece written for its network and scheduled across the week.

Learn more
News radar · SaaS pricing · 2h
A big CRM vendor moves small teams to usage-based pricing
Your take, drafted for LinkedInDraft
DismissAdd to plan

Silence after launch day

News reactions and replies keep the momentum going.

Learn more
The campaign

Northwind’s plan, phase by phase.

Warm upOct 1 to 14
Why we built Reports
Waitlist email
Behind the scenes thread
Launch weekOct 15 to 21
Launch post: Reports is live
Launch day thread
Demo video, 4 minutes
Reports in 30 seconds
Follow throughOct 22 to Nov 5
Generate Items
Week one: what we learned
Answer launch questions
Launch recap for customers
Posts, designed

Written and designed, waiting for a tap.

LinkedIn postTomorrow, 9:00
Draft
AdjustPublish
YouTube video · title, script, chaptersTomorrow, 9:00
Draft
AdjustPublish
Thread on X · 1 of 4Tomorrow, 9:00
Draft
AdjustPublish
A week with Planboard

Your week, written and designed. You press publish.

This week5 pieces, written and scheduledAuto-schedule
Oct 13
NorthwindEvery Monday our finance lead rebuilt the same three numbers by hand. So we built Reports.
LinkedIn · 9:00Warm up: why we built ReportsWritten
Oct 14
SubjectReports launches on the 15th. You get in first.From Northwind
Newsletter · 9:00Waitlist emailWritten
Oct 15
LinkedIn · 9:00Launch post: Reports is liveWritten
Oct 15
X · 9:00Launch day threadWritten
Oct 16
YouTube · 9:00Demo videoWritten

Questions from product launches

How early should I start?

Two weeks of warm up is a good default. Planboard plans backwards from your date.

Can it move everything if the date slips?

Ask the AI to move the launch posts and it proposes the new dates.

Also made for

FoundersBuild in public without losing your weekLearn moreEntrepreneursGrow a business one conversation at a timeLearn moreArtists and creatorsReleases, drops and shows, plannedLearn more

Your first list, set up for you.

Start free on one brand tonight. Paid plans open from the waitlist, and founding members get a 1:1 call to set up their voice and their first radar.